Were you around back in the dismal 90s? If so, first off, I can sympathize. We comic lovers really had it bad back then, didn’t we? The trend towards flashy art and creator-owned titles (which were mostly blatant rip-offs of existing series, usually the X-Men), with the focus solely on the visuals and no real attempt made at story content, culminating in the rise of Image and the speculator market that almost destroyed the entire industry—in other words, the good ol’ days they were decidedly NOT. Back then, did you ever think you’d see the day when the Avengers would outsell the X-Men? And could any of us have predicted a day when the X books would be in such a decline?
Lacking the movie rights to the X-Men franchise, Marvel is not-so-subtly downplaying the mutant line. As the X-Men and their fellow mutants take more of a secondary, simmering on the rear stove eye position in the new Marvel universe, the Inhumans are rising to fill that void, and I personally am thrilled. It’s about time the Inhumans get their due, and with an INHUMANS movie on the docket, it only makes sense for Marvel to hype the hell out of them. They can’t rely on another GUARDIANS OF THE GALAXY repeat, where the movie made a mint despite its featuring obscure characters. By the time the Inhumans hit the big screen, I’m betting they won’t be so obscure anymore.